Marketing and Public Relations Acquisition Planning Package
See the inventory of frequently requested resources to help you buy the Marketing and Public Relations Services you need.
Request immediate procurement support from your local Customer Service Director here.
Use these resources to to find the services available in the marketplace:
- Market Research Template
- Marketing and Public Relations Services IGCE Tool [XLSX - 166 KB]
- Market Research As a Tool (MRAS)
A Request for Information (RFI) is used for planning purposes and market research to gauge interest and/or if there is a vendor who can provide a product and/or service.
RFQ Task Order Template
RFQ BPA Template
Sample RFQ Evaluation Factors
Procuring your Requirements
Use these resources to write your requirements - employing best-in-class examples from similar government requests for products and/or services.
Sample Statements of Work (SOWs)/ Performance Work Statements (PWSs)
- Videography and Photography Support Services- PWS
- Public Service Announcement Development- PWS
- Media Training Services- SOW
- Media Monitoring, Analysis, and Reporting- PWS
- Professional Communications and Outreach- PWS
- Integrated Outreach and Public Education Campaign Services- SOW
Other Marketing and Pubic Relations Services
- Social Media Management- SOW
- Graphic Design Services- PWS
- Conference Coordination and Planning- SOW BPA
- Communications Strategy Analysis- PWS
- Brand Marketing Communications- PWS
GSA welcomes feedback from agencies and industry on these resources. Please email email@example.com with questions, general feedback, and suggestions on additional documents to be included.