Effective Market Research (MRAS) (2/23/2023)

Learn why market research is conducted, and when and how to conduct market research.

Target Audience: Federal and Military

Attention all public sector employees in the contracting and acquisition career field! In GSA's Market Research As a Service (MRAS) Customer Training: Effective Market Research (Fed/Military), you'll learn the importance of market research, how and when to conduct it, and how to get the best results by making your data collection methods more efficient.

You'll also delve into the regulatory nature of FAR Part 10 and how it ties into other decisions such as acquisition planning, small business set-asides, commercial items, and contract type selection.

This one-credit CLP course includes real-life scenarios, expert instructors, and tools from GSA's market research as a service. Take this opportunity to enhance your market research skills and advance your career.

This is a one (1) CLP credit course.

Questions? Email: rfi@research.gsa.gov

Last Reviewed: 2023-03-23