GSA Blog

Login.gov Strengthens Service for the Public and Agency Partners Ahead of 10-year Milestone

Since April 2017, Login.gov has given the public secure access to government services with one account. As the program approaches its 10-year milestone, GSA continues to improve Login.gov to better serve the people who use it and the agencies that rely on it.

From the beginning, Login.gov has treated privacy as a core design principle. Its privacy protections are built into the service’s architecture, governance, and operating model, empowering people to access government services without their information being used for commercial purposes. This approach distinguishes Login.gov as a government-run digital identity service designed to protect the public while enabling agencies to provide secure access.

Building on that foundation, recent developments include enhancing established anti-fraud capabilities, lowering pricing for agency partners, and starting a new design collaboration focused on improving the user experience. Together, these efforts enable a more secure, accessible, and consistent way for the public to access digital government services.

Strengthening Protections Against Fraud

Protecting the public and agency partners from fraud remains central to Login.gov’s mission. As fraud threats evolve, Login.gov continues to strengthen how it detects, prevents, and responds to suspicious activity while ensuring legitimate users can securely access government services.

Login.gov combines expert fraud and operations analysis, detection tools, continuous monitoring, and close collaboration across teams to strengthen protections across the platform’s services. This approach improves Login.gov’s detection capabilities, strengthens operational response, and enables the team to share insights on emerging fraud trends with agency partners.

That work requires careful balance. Strong fraud controls must protect sensitive government programs and the people they serve while preserving access for users who need to complete important tasks online. Login.gov’s anti-fraud experts guide that balance by assessing risk, improving processes, and refining protections based on real-world patterns and user impact.

As threats become more sophisticated, including attempts that may use artificial intelligence, GSA will stay ahead of these threats by continuously strengthening Login.gov’s anti-fraud capabilities to keep the product secure, accessible, and reliable.

Lowering Costs for Agency Partners

Login.gov recently announced a lower pricing model for partners. This change positions agencies to deliver secure sign-in and identity verification services more cost-effectively.

As a shared service, Login.gov allows agencies to reduce duplication, improve security, and provide a more consistent experience for the public. Lower pricing can make it easier for more agencies and programs to adopt Login.gov and provide the public with a secure, familiar way to access digital government services. 

Existing Login.gov partners have welcomed the lower pricing model. Partners report that the change will help them focus more resources on their missions and expand how they use Login.gov.

Improving the User Experience

A secure identity service also needs to be simple, accessible, and easy to use. Login.gov is advancing the user experience while maintaining strong privacy and security protections.

The Login.gov team is collaborating with the National Design Studio to substantially improve the user experience. This collaboration enables Login.gov to better understand user needs, identify friction points, and provide users with a more intuitive experience during the identity verification process.

The goal is to make each step easier to navigate while continuing to meet federal privacy, security, and identity standards. By pairing strong technical protections with thoughtful design, Login.gov will ensure the wide range of online government services people rely on remains secure and effective. 

Looking Ahead

As we approach Login.gov’s 10th anniversary, GSA is committed to building on these improvements to make the service even more secure, widely available, and user-focused for the public and agency partners. We look forward to sharing more updates as this work progresses.